Development - either rural or urban – is often coming along with new ideas and concepts and change of a static and well known environment and living conditions. Acceptance of development actions is very much depending on status of education and on self-confidence towards the better. Both are a challenge especially in rural areas and thus locals tend to be resilient against new introduced methods and concepts. IWM is strongly considering this aspect by acting in a holistic and strong participative way. All activities in a watershed area are implemented in close cooperation with and agreements upon and among the local population. Sustainable development is only possible through strong ownership of concepts and ideas by the local population.